Case Study: Structuring for Growth – A Construction Company’s Financial & Strategic Transformation

Client Background

A growing construction-related company in Dublin engaged my Fractional CFO and Business Consulting services to bring financial clarity and structure to their expanding operations. Prior to my involvement, the company relied on a year-end accountant who produced management accounts on an ad-hoc basis, leaving gaps in financial oversight and decision-making.

Challenges

  • Lack of structured financial reporting, with management accounts prepared inconsistently.
  • Limited financial insight for the CEO, particularly in key areas like gross margin and operational efficiency.
  • No clear strategic process engaging senior staff in long-term planning.
  • Need for a scalable financial team to support the company’s continued expansion.

Solutions Implemented

  1. Strengthening Financial Oversight & Reporting
    • Conducted regular business reviews and assessed management accounting practices to identify areas for improvement.
    • Enhanced the CEO’s financial understanding, particularly in areas that had previously received less attention.
    • Led the company to recognise the need for a specialised management accountant to ensure future scalability.
  2. Introducing a Strategic Business Process
    • Implemented a structured strategic process, engaging senior staff in long-term business direction.
    • Improved staff alignment and accountability, ensuring that tactical actions aligned with broader company goals.
    • Created a framework that was welcomed by management and staff, giving the company a competitive edge over others in their industry.
  3. Enhancing Gross Margin & Operational Efficiency
    • Conducted regular mentoring sessions with the CEO, with a focus on gross margin, a key focus area.
    • Contributed to the development a simplified workflow, clearly outlining responsibilities across the sales-to-delivery process, including assembly and installation.
    • Introduced a KPI monitoring system, ensuring continuous financial performance tracking and preventing complacency.
  4. Preparing for Scalable Growth
    • Supported the company’s collaboration with Enterprise Ireland, advising the CEO on structuring their offering.
    • Introduced a specialist management accountant to take over monthly reporting and year-end processes, ensuring the financial function can scale with the business.

Results & Impact

Improved financial transparency, with structured reporting and a scalable accounting function.
Strategic alignment of senior staff, fostering accountability and long-term vision.
Better operational efficiency, with a clear sales-to-delivery workflow.
Stronger focus on gross margin, leading to improved profitability.
Competitive differentiation, as the strategic planning process is not seen in their competitors.

By implementing financial structure, enhancing strategic alignment, and optimising operational efficiency, I have helped position this construction company for sustainable and scalable growth.

Leave a Reply

Your email address will not be published. Required fields are marked *